Bylined WorkLinkedIn ↗
Written Work · 01
Published under my name.
B2B SaaS firstAI and CXEditorial range
Positioning
Current expertise first. Range second.
The opening collection reflects my present positioning across SaaS, AI search, customer experience and growth. The second preserves selected earlier editorial work that demonstrates adaptability without diluting that focus.
01
Core portfolio
B2B SaaS, AI and customer experience.
01Bylined article ↗
Content strategy · Brand visibility
Your Content Is Your PR Department
Contentment SlackPublished under Gayathri Gopalan's byline.
02Bylined article ↗
Customer experience · Research
Voice-of-Customer Maturity Benchmarks
SprinklrPublished under Gayathri Gopalan's byline.
03Bylined article ↗
AI search · Original research
I Audited How SaaS Brands Are Chosen Inside AI Answers
LinkedInPublished under Gayathri Gopalan's byline.
04Bylined article ↗
Customer experience · Practical guide
How to Handle an Angry Customer
SprinklrPublished under Gayathri Gopalan's byline.
05Bylined article ↗
B2B SaaS · Growth
B2B Growth Strategies
OnSaaSPublished under Gayathri Gopalan's byline.
06Bylined article ↗
MarTech · Comparison
Omnisend vs Klaviyo
OnSaaSPublished under Gayathri Gopalan's byline.
07Bylined article ↗
AI automation · Product education
Beyond Basic Automation
MetaflowPublished under Gayathri Gopalan's byline.
02
Selected editorial range
Technology, climate, entrepreneurship and culture.
01Bylined article ↗
AI and technology
A Future Is Dawning: Rabbit AI Ushers In a New Interface
The Inclusive AIPublished under Gayathri Gopalan's byline.
02Bylined article ↗
Entrepreneurship
From Passion to Paycheck
Women on BusinessPublished under Gayathri Gopalan's byline.
03Bylined article ↗
Sustainability · Campaign analysis
Eight Non-Dairy Campaigns That Will Make You Want to Go Vegan
One Green PlanetPublished under Gayathri Gopalan's byline.
04Bylined article ↗
AI policy · Education
Singapore's AI Education Policy
The Inclusive AIPublished under Gayathri Gopalan's byline.
05Bylined article ↗
Climate policy
India From COP27 to COP28
EcoHQPublished under Gayathri Gopalan's byline.
06Bylined article ↗
Entrepreneurship · Personal brand
How Female Entrepreneurs Can Harness Personal Branding
Women on BusinessPublished under Gayathri Gopalan's byline.
07Bylined article ↗
Culture · Social commentary
The F-Word: Why We Need to Embrace Feminism
Rights of EqualityPublished under Gayathri Gopalan's byline.